For the Super Bowl last year Dan and I visited Reno and had a great time. Rather than deal with expensive, crowded Las Vegas, where we are definitely "low rollers", we went to Reno, where the very act of gambling craps at the $5 table made you a "high roller". The staff were very glad that we were here and, surprisingly enough, the food was EXCELLENT. Dan and I thought that the Chinese food we had at the Peppermill Hotel was among the best Chinese food we'd ever had, for instance.
I gave them my email address and, as Dan predicted, I get a bunch of what is normally considered junk mail and junk email. However, I am quite amused at this offer - you can stay at the Peppermill Hotel (remember, this is a nice place, with the best sports book in Reno) for NINETEEN DOLLARS a night. They also have an excellent health club. If you work out the price / month that I spend at my fancy health club here in Chicago and divide it by the number of times a month I go to the gym, it probably works out to about $19 / visit, so essentially if I go to the health club while at Reno (Dan and I went every day) I am breaking even and you throw in the room for free.