I always thought the name "Bed, Bath & Beyond" was interesting. It sounded like there was some limitless potential, like a rocket out into the stratosphere. Or as the Madness song stated, "ONE STEP BEYOND". Of course, when you get there, it is just a bunch of crap you don't need, but I am listening to the marketing dream.
How much lamer is "Linens and Things"? Infinitely lamer. But probably much more realistic. You walk in and see linens and... things. Mostly things you don't need, as always.